ANALYSIS OF @bintangemon'S INSTAGRAM ACCOUNT IN DELIVERING CRITICISM OF THE INDONESIAN GOVERNMENT

Abstract

Various problems caused by the government's inadequate performance have made people uneasy. This provokes people to criticize the government. Humor is one of the ways how criticism can be conveyed. In the past, critical humor was mostly echoed through folklore, art performances, songs and so on. Now with the presence of social media, critical humor is developing in the form of content that can be watched by anyone. Through descriptive qualitative method, this research uses humor theory as a pressure release for its approach and dissects the content of Bintang Emon's Instagram content using the unit of analysis in Brown and Levinson's Off Record politeness theory. Bintang Emon conveys his criticism through satire that has elements of Off Record Strategy in it. Consists of various styles of Off record satire including (Give Hint), (Overstate), (Use Tautologies), (Be Ironic), and (Use Rhetorical).